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Jan 18, 2013
Maarten Schut, Kennedy Van der Laan, The Netherlands
First published on www.lexology.com


Red Bull not used as trademark for motorbikes


Maarten Schut, Kennedy Van der Laan, The Netherlands, First published on www.lexology.comIn trademark cases courts are very reluctant to attach conclusions to market research. It is therefore surprising that in a case between Red Bull and Lamborghini (about a possible lapse of a Red Bull trademark) a market research submitted by Lamborghini was deemed conclusive by the Court of The Hague. On the basis of that research the Court has assumed that use of the RED BULL trademark on motorbikes does not constitute normal trademark use, so that the trademark (in so far as registered for vehicles)  read more