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Sep 05, 2018
Evelyn Dueñas, OMC Abogados & Consultores, Peru

The White, luxury and Premium


Evelyn Dueñas, OMC Abogados & Consultores, PeruThe consumer is undoubtedly the most important character when talking about brands and this is because brands exist in the minds of consumers and depends a lot on the idea or concept that they have to be able to choose a brand. It’s necessary to take into account that the consumer's vision has been changing over time, the demands have been influenced by different factors such as technological evolution, which allows us to have access to the products we love so much by just clicking on a webpage, the current consumer is more carried away by  read more