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Sep 17, 2010
Edith Van den Eede, Società Italiana Brevetti, Italy
First published on www.marques.org/class46


Legal Battle over Gucci name


Edith Van den Eede, Società Italiana Brevetti, Italy, First published on  www.marques.org/class46On July 16, 2010, the luxury goods brand Gucci obtained a preliminary injunction from the specialized IP Court of Florence, preventing the unauthorized use of the name ELISABETTA Gucci in commerce and in advertising throughout the European Union.
The case is of particular significance as, in its ruling, the Court, referring to the principles established in another Italian landmark decision on the use of a well-known patronymic mark by a homonymous third party...
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