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Sep 13, 2010
Alexia Marinos, Gadens Lawyers, Australia

Colour Trade Marks: Whiskas purple cat fight


Alexia Marinos, Gadens Lawyers, AustraliaFollowing the landmark decision to allow Cadbury to register five shades of purple as trade marks for its chocolate packaging after a ten year dispute with Darrell Lea, brand owners are rushing to secure their colour trade mark registrations. Wedgewood Limited owns blue for ceramics and porcelain, Telstra has trade marked its yellow phonebooks, Australian Postal Corporation owns yellow for mail delivery services and Kraft Foods Limited owns silver for cream cheese.  read more